Monday, July 20, 2009

Importance of online information in healthcare


It is a growing need to have authentic information on healthcare available online for reference. As the educated population in India is increasing at a rapid rate, the usage on World Wide Web is also increasing by leaps and bounds. Especially the patients in the urban areas tend to surf online for doctors and treatments recommendation. The online space is also not regulated so a lot of un-useful and incorrect information is available.

In the Indian scenario following are the websites:
1. Medindia
2. eDoctor
3. Totalhealthcareinformation
4. Webhealthcentre

Of the mentioned websites Medindia is the biggest and the No. 1 in Asia having more than a lakh visitors every month. The medical websites offer information on current health news, news on research reports, diet information. These websites also offer BMI calculators, doctor reports database, online consultations, etc. With everything available online the consumer hardly has to visit doctors for follow-ups.

Also the healthcare industry has seen the growth in alternative medicine therapy and this has led to most consultants to create a web space of there own. The Homeopathic Consultants are the most tech savvy practitioners having most websites dedicated on Homeopathy. Most of the homeopathic doctors have online chat, payments, consultation incorporated in the website creating it as a ONE STOP SOLUTION.

Some of the websites on homeopathy are as follows:
1 e-homoeopathy
2 homeoambrosia
3 homeopathictreatment4u
4 homoeopathyforall
5 lifepositive
6 iheal

With the rise of social media the doctors have now become more tech savvy by having blogs, facebook and twitter accounts. A doctor in Chennai recently reported the whole OT procedure on twitter thus unveiling the new age of communications.

The healthcare industry has grown tremendously and this has led to the growth of the online content. The only and major issue with d websites is more than 90% of these websites don't have authentic information or managed by non medical professionals.

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